The VIP Lounge decor
Cartier, the French maison, announces the relocation and opening of the Cartier boutique in Greenbelt Mall in Makati City. Now located in a brand-new space in Greenbelt 3, the boutique returns with a refreshed concept from its predecessor at Greenbelt 4. It is the first boutique in the Philippines to feature Cartier’s latest interior design direction, carefully curated for a heightened and delightful client experience.
Cartier Greenbelt 3 façade
Cartier façade
The reinvention of Cartier Greenbelt 3 boutique was entrusted to Moinard Betaille, an agency who had worked alongside the maison for over 20 years. The approach of the architects was inspired by in-depth knowledge of the Cartier identity and deep respect for its heritage and codes.
Cartier learning and development manager Dave Teo with SSI Group Inc. chairwoman and chief executive officer Zenaida R. Tantoco
SSI chairperson Nedy Tantoco and Nikki Huang
In the boutique, guests are greeted by a shimmering golden façade that invites them to discover the wonders of Cartier. Once inside, they discover the Cartier concept masterfully infused with local Filipino references in a space of 321 sqm.
Cartier Feature Wall with the maison’s emblem surrounded by sampaguita
The interior space then begins with a dominant feature wall—a patchwork depicting the panther, the maison’s emblem, surrounded by flora in a tribute to the Philippines’ national flower, the sampaguita, a species of jasmine. This artistry echoes the traditional banig fabric of patterns and bright colors, in a nod to Philippine culture. The flooring bears the influence of basketry, a Filipino craft known the world over.
Elements of maritime nature are also introduced: Seashell patterns on the columns and ceilings express the nation’s identity as an archipelago of islands.
Men’s Universe
Warm elegance subtly evoked by color codes of mother-of-pearl with straw marquetry
At Cartier opening, Yanina Noviskaya, Cartier CEO Southeast Asia and Oceania; Mario Katigbak, general manager Cartier Philippines; Zenaida R. Tantoco, SSI Group Inc chairwoman and CEO, and Patrick Jacinto
Towards the left of the boutique, guests feel a sense of warm elegance subtly evoked by color codes of mother-of-pearl with straw marquetry. Complemented by earth-toned fabrics within the same space, the vibrancy of Philippine tropical foliage and wildlife are further represented by a bespoke De Gournay focus wall, specially handpainted for the new boutique.
Two VIP Lounges
The visual flora and fauna journey continues to the VIP Lounge, a private alcove for clients. On one side, its wall is embellished with branches of leaves with wave-like movements, underlined by a patina graded from pink to white. On the other, nature is seamlessly represented by another De Gournay wall with lush vegetation, depicting rich agriculture in the Philippines.
Cartier boutique
In the Bridal Area, romance isn’t only a vibe but also an immersive experience, its backdrop done in bas-relief technique with gold inserts by French plaster artist Del Boca. It was designed to illustrate the local landscape and highlight once again the nation’s flora. The continuous theme of local artistry is further enhanced in the Bridal Lounge with a woven basket screen, bringing softness and cohesiveness to the space.
French plaster artist Del Boca completed the backdrop in bas-relief technique with gold inserts taking inspiration from the Philippine islands.
