K-drama lovers, aspiring screenwriters, production students, industry professionals, and K-culture followers have another reason and platform to reunite, exchange insights, and learn together as the Embassy of the Republic of Korea and the Korean Cultural Center in the Philippines bring together the seasoned experts for a free webinar.
Following the success of last year’s K-drama webinar, this year is about learning how to write a K-drama script, and to discover how these amazing dramas are brought onto the global stage. The webinar is Rediscover the Korean Creative Industry: A webinar on K-Drama Scriptwriting and Marketing.
In partnership with the National Commission for Culture and the Arts and APOP Books and media partners, the webinar will be available for free viewing on June 30, 1 pm, via KCC’s YouTube Channel.
Facilitating the webinar is Amor Aljibe, a media professional of over 30 years now who has worked on box office hits and critically acclaimed works that put the Philippines in the radar of international film festivals. She is also an educator who teaches courses on television and film production, and recently developed a course on Korean Drama Analysis for the University of the Philippines-Diliman in 2020, which gained attention from both fans and scholars, and was featured in media.
The first Korean speaker will be multi-awarded Korean scriptwriter Park Ji Hyun, who has written a good number of K-dramas including, All About Eve in the 2000s, which was remade by GMA Network in 2009. She won the Best Writer Award at the KBS Drama Award in 1997, 2001, and 2006, and was also a Creative Writing lecturer at Chung-Ang University in 2018. She is a lecturer at the Broadcasting Writers Education Center of the Korea TV and Radio Writers Association. Aside from giving a background on Korea’s Scriptwriting Education Program, she will also conduct a basic K-Drama scriptwriting workshop.
Joining her is Lee Hyo Young who has 26 years of combined service in KBS media as digital business team leader, strategic planning team leader, overseas business manager, and entertainment department director. He is behind the overseas exportation of leading KBS dramas such as Winter Sonata, Full House, Boys Over Flowers, Sungkyunkwan Scandal, and Iris. He is also the former chairman of the Korea Broadcasting Content Export Council and former executive director of Busan Content Market. He is now a review and evaluation consultant at the Korea Creative Content Agency (KOCCA) and the CEO of Young & Content Co., Ltd.
To shed light on the current situation in the TV drama production and screenwriting industry, two acclaimed Filipino director-scriptwriters will join the webinar. Rona Co will discuss current efforts to improve local script writing. She has 15 years of TV and film writing experience, primarily for the ABS-CBN Network. She co-wrote the box office hit OFW romance film Hello, Love, Goodbye and the Cinemalaya film Nabubulok. She also wrote some of ABS-CBN’s most top-rating TV dramas, namely Forevermore, The Legal Wife, Ngayon at Kailanman, and A Love to Last, among others.
Returning in this year’s webinar to discuss changing narratives during the pandemic and the impact of K-dramas on the local script writing scene is multi-awarded producer, director, and writer for films and television Direk Joey Reyes. Aside from being part of the TV and movie production scene, he is also an award-winning essayist and educator at the Department of Communication, College of Liberal Arts at De la Salle University. He is the chairman of the Digital Film Program at the School of Design and Arts, De la Salle College of St. Benilde. He is also the competition director and monitoring head of the Cinemalaya Independent Film Festival and Competition Director for CineFilipino.
Those with questions about the webinar may also get the chance to take home special prizes by joining the K-Drama Webinar Q&A Challenge. All they need to do is submit their best and relevant question regarding the webinar on KCC’s Q&A post (Twitter, Instagram, Facebook), follow all the KCC SNS accounts, tag three friends to watch the webinar, and share the post on their account. Three winners will be selected per platform to win exclusive K-Drama items and some goodies from APOP.
This webinar is the Embassy of the Republic of Korea and KCC’s initiative to spearhead the continued enrichment of Filipino TV producers and scriptwriters in terms of script and the production of dramas, through a participative exchange and discussion between keynote speakers from relevant fields and organizations. Rediscover hopes to spark conversations between local and aspiring drama producers, writers, media practitioners, and marketing executives.
Rediscover the Korean Creative Industry: A webinar on K-Drama Scriptwriting and Marketing is on June 30 at 1 pm, streaming exclusively on KCC’s official YouTube channel.
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