Christie’s Geneva Rolex auction held early May ended with US$24,076,357 (CHF 23,840,700), with very strong global participation from 46 countries, across six continents, and setting 16 world records. Fifty-one percent of the new registrants were millennials.
Rémi Guillemin, head of Watches, Christie’s Geneva, said: “Rolex continues to reach new heights of desirability! And probably also thanks to a pool of new and young bidders and buyers from around the world. 51% of new bidders were millennials, showing that the market continues to open up to bidders who have never before stepped into an auction room to buy watches. 16 world records were broken, with Daytonas remaining the ‘Queens’ of the game. A particular note was the success of the Rolex Daytona Trilogy, putting Geneva at the center of all things Rolex. Cartier also showed a very strong desirability, with iconic models like the Crash reaching 819’000 CHF. The Christie’s watch team in Geneva continues to raise the bar with a sale that is 100% sold and is very proud to contribute to an exceptional new year that has only just begun!”
Other highlights:
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Patek Philippe Aquanaut travel time advanced research ref. 5650g-001 achived CHF 756,000 (Est. CHF 150’000)
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Patek Philippe platinum, baguette diamond-set bezel and dial ref. 5711⁄110p-001 achived CHF 630,000 (Est. CHF 500,000)
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Rolex Oyster Cosmograph ref. 6263 tropical ‘Paul Newman Panda Dial’ achived CHF 579,600 (Est. 400,000)