Fritz Hansen, a global Danish furniture brand known worldwide for contemporary design that best showcases technology and modern aesthetics, is celebrating its 150th year. The Philippines marks this milestone with the reopening of the Manila Lounge that best proves how the brand’s furniture and accessories can transform an ordinary space into beautiful, unique vignettes.
Founded in 1872, Fritz Hansen paved the way for lasting classics through collaborations with visionaries Arne Jacobsen, Poul Kjærholm, and Hans J. Wegner, who revolutionized furniture design. From its poignant beginnings, the brand has maintained its strong position as a purveyor of Nordic design—an apt homage to the rich Nordic history and culture.
Fritz Hansen continues to bend wood, curve steel, break new ground, and faithfully push the boundaries of furniture design. It creates premium, lasting pieces through joint efforts with some of the world’s eminent contemporary designers, including Cecilie Manz and Kasper Salto.
As part of Fritz Hansen’s anniversary festivities, Studio Dimensione, the official distributor of the brand in the Philippines, opened a newly renovated Fritz Hansen Manila lounge featuring bold yet whimsical pieces and a cutting-edge interior designed by Spanish artist-designer Jaime Hayón.
Hayón’s creative imagination thrives in an eclectic environment. His creations are deemed playful and unorthodox without compromising the fundamentals.
Hayón has worked on various product categories, including furniture, shoes, wardrobe accessories, and interior spaces for hotels and showrooms. His passion for creating pieces that have blurred the parameters between furniture design and sculptural art made him among TIME Magazine’s 100 most relevant creators.
In his video bio for Fritz Hansen, Hayón said that good design is something that lasts and provokes emotions. Therefore a visit to the Fritz Hansen Manila lounge should be quite an experience.
According to Jesica Perote of Studio Dimensione, the main concept of the showroom is to combine the festive nature of Manila and the heritage of Fritz Hansen. “The result is a very interesting mix of the classics with the beautiful colors of the lounge,” she said.
Perote noted that each color, curve, and detail in the showroom was designed by Hayón himself. “It took quite a while to finish the lounge because of the pandemic, but it was well worth it, since we were able to take a look at more of the details of the lounge.”
The lounge is really meant to inspire collaboration and provide a space to relax, as well. Inspirations for the home, office, dining, and lounge space abound in the lounge.