The Korean Cultural Center in the Philippines has been named Most Outstanding Korean Cultural Center during the meeting hosted by the Korean Ministry of Culture, Sports and Tourism from March 4 to 7 at the Korean Culture and Information Service (KOCIS) Center in Seoul’s Jung-gu District and the National Library of Korea in Sejong.
35 Korean Cultural Center (KCC) directors and seven cultural promotion officials from around the world attended.
Minister of Culture, Sports and Tourism Yu In Chon chaired a joint workshop and discussion for participants to share their experiences in operating KCCs and raising Korea’s cultural standing on the global stage.

Kim Myeongjin, director of KCC in the Philippines, explaining the center’s 2024 main events at KOCIS Center in Seoul’s Jung-gu District. (Photo from Ministry of Culture, Sports, and Tourism official photographer: Lee Jun Young)
KCC Philippines was cited for activities done in 2024, which focused on cooperation to mark the 75th anniversary of bilateral relations with the Philippines. Programs included an interactive exhibition in collaboration with the National Museum of Korea, a webtoon exhibition with the Korea Creative Content Agency, and a K-drama original soundtrack performance by the Philippine Philharmonic Orchestra at the Metropolitan Theater in Manila.
In 2024, the KCC also hosted events such as the Korean Film Festival, the Philippine-Korea Culture Exchange Festival, Korean beauty-related programs, and the Korea Festival, which promotes Korean culture in Manila and Cebu in partnership with the cultural counterparts in the Philippines like the National Commission for Culture and the Arts (NCCA), the Cultural Center in the Philippines (CCP) and the Film Development Council of the Philippines (FDCP).

Minister of Culture, Sports and Tourism Yu In Chon speaking at the annual gathering of KCC directors and cultural promotion officials at KOCIS Center in Seoul’s Jung-gu District. (Photo from Ministry of Culture, Sports, and Tourism official photographer: Lee Jun Young)
Minister of Culture, Sports and Tourism Yu In Chon on March 4 spoke at the annual gathering of KCC directors and cultural promotion officials at KOCIS Center in Seoul’s Jung-gu District.
“Please actively promote Korean culture on the occasion of the Asia-Pacific Economic Cooperation (APEC) Summit slated in Gyeongju, Gyeongsangbuk-do Province, from October to November,” Minister Yu said. “We will support KCCs to faithfully play their roles as hubs connecting the world with Hallyu (Korean Wave).”
In the four-day gathering, the KCC directors and cultural promotion officials discussed cooperation in spreading Hallyu with 25 related organizations such as the Korea Tourism Organization and King Sejong Institute Foundation.